Boise-based product partner serving startups and small businesses nationwide

AI-assisted MVPs and custom apps that help teams ship with confidence

Work directly with Dustin Blad to scope, design, and launch practical software for real business goals. AppForce pairs 20+ years of delivery experience with modern Angular, NestJS, Firebase, mobile, and AI implementation.

20+

Years in software delivery and technical leadership

4-6 wks

Typical MVP window for focused first releases

Boise → US

Local roots with nationwide client delivery

How we work

Direct senior execution

Discovery, architecture, delivery, and launch guidance without layers of account management in the middle.

Founder-led

Practical AI adoption

Use AI where it lowers cost, speeds delivery, or adds value for users. Skip it where it adds noise.

Business-first

Clear next steps

You should leave the first conversation with more clarity on scope, timeline, and tradeoffs than you came in with.

Scoping

Best for

  • Founders validating an MVP before spending on a full platform
  • Small businesses replacing spreadsheets or manual workflows with a custom app
  • Teams exploring AI features, automation, or internal tooling without overbuilding

Senior delivery leadership, without the enterprise overhead

You work with a senior builder who moves from discovery to architecture to launch — not a layered handoff chain with account managers in between.

Work directly with Dustin Blad

20+ years in software delivery, infrastructure, consulting, and product execution. Based in Boise, Idaho, serving clients nationally.

Angular + Ionic deliveryNestJS + Firebase backendAI implementation guidanceStartup and SMB product scoping

Budget-aware delivery

Scope, sequencing, and technical decisions are framed around your budget, launch risk, and operational reality.

Pragmatic stack choices

Angular, NestJS, Firebase, Ionic, and AI tooling — chosen for the problem, not the trend.

No surprises

Honest feasibility feedback, tighter scope conversations, and a visible path from idea to launch.

Outcomes you can verify

Every case study includes scope, timeline, technology choices, and measurable results. Review them before scheduling time.

Selected Work

Shipped projects with real outcomes

Each project started with a specific business problem and a focused build plan. Here's what shipped.

Explore All Projects

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Where AI fits in the build process

AppForce helps teams use AI where it improves speed, clarity, automation, or customer value. That can mean AI-assisted product features, internal workflow tooling, or faster delivery during build phases.

See the technology approach

AI as a product feature

When the product itself benefits from AI, AppForce helps define the right user workflow, fallback behavior, and data handling model before implementation.

User value

AI inside business workflows

Use AI to speed internal operations like triage, categorization, drafting, or research without turning the whole system into an opaque black box.

Operations

AI-assisted delivery

Modern AI tooling can accelerate prototyping, content drafts, and engineering throughput, but it stays under senior review and quality control.

Execution

Guides and breakdowns for teams planning a build

Answers to the questions teams ask before committing to a build.

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Straight answers before you schedule time

We review the product goal, current constraints, likely delivery path, and whether the problem is better handled as an MVP, a custom internal tool, or a broader custom application.

Let's figure out what to build

30 minutes to walk through your idea, nail down scope, and see if working together makes sense.