Boise-built · Shipping nationwide
Your MVP, shipping in six weeks.
Founder-to-founder software development. We've shipped MVPs and production apps for 20+ years — across web, mobile, and AI. Let's scope your idea over a 30-minute call.
Pick the path that matches your project
Whether you're validating an idea, replacing a manual process, or adding AI to an existing product — start here.
I need an MVP
Get to a lean first release quickly so you can test demand, learn from users, and raise confidence before heavier investment.
- Lean scope and delivery roadmap
- Focused launch in weeks, not quarters
- Built for validation, not feature sprawl
I need a custom internal or business app
Replace fragmented tools, manual handoffs, or legacy workflow friction with software shaped around how your team actually works.
- Dashboards, portals, and workflow automation
- Role-based systems and integrations
- Designed to scale with your process
I want AI features in my product
Identify where AI belongs in the delivery plan, how to keep it useful, and what it should automate or assist without hurting reliability.
- AI-assisted user features
- Internal copilots and process automation
- Practical guidance on model fit and risk
Senior delivery leadership, without the enterprise overhead
You work with a senior builder who moves from discovery to architecture to launch — not a layered handoff chain with account managers in between.
Work directly with Dustin Blad
20+ years in software delivery, infrastructure, consulting, and product execution. Based in Boise, Idaho, serving clients nationally.
Budget-aware delivery
Scope, sequencing, and technical decisions are framed around your budget, launch risk, and operational reality.
Pragmatic stack choices
Angular, NestJS, Firebase, Ionic, and AI tooling — chosen for the problem, not the trend.
No surprises
Honest feasibility feedback, tighter scope conversations, and a visible path from idea to launch.
Outcomes you can verify
Every case study includes scope, timeline, technology choices, and measurable results. Review them before scheduling time.
Selected Work
Shipped projects with real outcomes
Each project started with a specific business problem and a focused build plan. Here's what shipped.
Trailblaze Tracker
All-in-one ride tracking platform for cyclists with AI-powered coaching analysis and social features.
The platform has helped cyclists improve their performance with actionable insights and has built a growing community of riders sharing routes and achievements.
Taskit
AI-powered task management solution designed specifically for property management groups.
Property management teams have reduced response times by 60% and improved tenant satisfaction scores significantly. The AI automation has cut administrative overhead by 40%.
Extra Inning
Mobile companion app for softball news, recruiting updates, and team management.
The app has become a go-to resource for the softball community, with thousands of active users staying connected to the sport they love.
Where AI fits in the build process
AppForce helps teams use AI where it improves speed, clarity, automation, or customer value. That can mean AI-assisted product features, internal workflow tooling, or faster delivery during build phases.
See the technology approachAI as a product feature
When the product itself benefits from AI, AppForce helps define the right user workflow, fallback behavior, and data handling model before implementation.
AI inside business workflows
Use AI to speed internal operations like triage, categorization, drafting, or research without turning the whole system into an opaque black box.
AI-assisted delivery
Modern AI tooling can accelerate prototyping, content drafts, and engineering throughput, but it stays under senior review and quality control.
Guides and breakdowns for teams planning a build
Answers to the questions teams ask before committing to a build.
How Much Does It Cost to Build an App in 2024?
Understanding the true cost of app development and what factors influence pricing.
MVP vs Full Product: Which Should You Build First?
Learn when to start with an MVP and when to build a full-featured product.
How AI Speeds Up Custom App Development Without Cutting Corners
A practical look at where AI helps software delivery and where experienced engineering judgment still matters.
Straight answers before you schedule time
Let's figure out what to build
30 minutes to walk through your idea, nail down scope, and see if working together makes sense.